RhetAI Summit 2026
AlphaPersuade 2.0 returned to Irvine with keynotes, panels, and challenge-team work on principled persuasion in AI.
Explore 2026
AI makes it programmable.
RhetAI is the global coalition building the principles that ensure persuasive technologies serve humanity.

Advancing ethical persuasion as a central pillar for AI safety and safe persuasive tech.
COALITION
INSTITUTIONS
Arizona State University
Auburn University
Center for Humane Technology
Missouri University of Science and Technology
Stony Brook University
Texas Christian University
University of TübingenGenerative AI doesn't simply answer questions. It changes human behavior.
Safety includes influence. Persuasion shapes human behavior.
Long-tested persuasive architectures provide the solutions industry needs.
WHITE PAPER
INFOGRAPHIC
RESEARCH CHALLENGE
ANNUAL REPORT
Roger Thompson
Founder & Co-Director · Arizona State University
Markus Gottschling
Co-Director · University of Tübingen
Chris Basgier
Director of Publications · Auburn University
Crystal Colombini
Spokesperson · Fordham University
Michael Thompson
Head of Partnerships · RhetAI Coalition
AlphaPersuade 2.0 returned to Irvine with keynotes, panels, and challenge-team work on principled persuasion in AI.
Explore 2026
The inaugural summit brought researchers together at UCI, from stage sessions to evening conversations that launched the Coalition's work.
Explore 2024